Sonam Kapoor: India's Fashion Impact Underestimated By The West, Proud To Represent Diversity & Craftsmanship Globally

Dec 20, 2023 - 05:54
Dec 19, 2023 - 22:19
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Sonam Kapoor: India's Fashion Impact Underestimated By The West, Proud To Represent Diversity & Craftsmanship Globally
Sonam Kapoor

Sonam Kapoor, a global fashion and luxury icon, has emerged as a cultural ambassador, garnering recognition in the West for her profound impact on luxury fashion brands. In a recent global fashion report, Sonam found herself in esteemed company alongside celebrities like Zendaya, Kylie Jenner, Kendall Jenner, Blackpink, and BTS, highlighting her influence in shaping the narrative of luxury fashion in 2023. Invitations from leading luxury fashion houses to witness their new collections underscore her significant role in influencing popular culture not only in India but globally.

The pinnacle of her ambassadorial role was evident when she stood as the sole Indian actor at the coronation ceremony of King Charles, solidifying her status as the cultural ambassador of the South Asian diaspora. This remarkable feat reflects not only Sonam's individual success but also the growing recognition of India's impact on the global fashion stage.

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In acknowledging this global recognition, Sonam Kapoor emphasizes the West's evolving understanding of India's contributions to the global fashion landscape. She takes pride in representing India and its rich craftsmanship to the world. According to Sonam, the West has gradually come to realize the transformative influence India can wield in the fashion industry. She notes the changing dynamics as developing nations assert their voices and spending power, making it impossible to ignore their impact.

At international events, Sonam consciously chooses to showcase Indian and South Asian designers, emphasizing her commitment to promoting the region's diverse fashion talent. For her, representing India extends beyond fashion; it symbolizes the nation's diversity, resilience, and coexistence. She sees herself as an ambassador of a multicultural land where people of various faiths live harmoniously, and her representation encapsulates the richness of India's cultural heritage and ancient civilization.

Sonam underlines India's multifaceted identity, not just as the birthplace of yoga and spiritualism but also as a hub for music and artisanal craftsmanship. She highlights India's significance in the realm of jewelry and embroidery, pointing out that many haute couture and luxury houses intricately embroider their clothing in India. Sonam Kapoor's global influence transcends fashion, embodying the essence of a nation celebrated for its cultural tapestry, blending tradition with contemporary global appeal.