Yamaha Revolutionizes Its Motorcycles With Vibrant Colors And Graphics, Adding Excitement & Allure To Performance
The strategic move aims to invigorate sales by catering to the preferences of the dynamic and style-conscious youth demographic.
Yamaha Motor India has taken a bold step to revitalize its motorcycle line-up, introducing vibrant color choices and cosmetic enhancements for popular models like the R15 V4 and the FZ series. The strategic move aims to invigorate sales by catering to the preferences of the dynamic and style-conscious youth demographic.
Eishin Chihana, Chairman of Yamaha Motor India Group of Companies, expressed, "The carefully curated palette that features bold and refreshing shades not only adds glamour to the bikes but is also expected to heighten consumer delight, promising visually stunning and gratifying experiences for Yamaha enthusiasts in India."
Specifications Highlights
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R15 V4: The 2024 R15 V4 model introduces a striking 'Vivid Magenta Metallic' color scheme, available exclusively at Yamaha’s upscale Blue Square outlets. The existing Racing Blue and Metallic Red shades receive updates with new hues and graphics.
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FZ Series: The FZ-S FI Ver 4.0 Deluxe gets a new 'Racing Blue' shade, and Matte Black is replaced by a Matte Black option. Cosmetic enhancements extend to other colors, including Matte Black and Majesty Red. The seat color for the FZ-S FI Ver 4.0 Deluxe range is revamped to a sleek solid black.
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FZ-S FI Ver 3.0: This model now comes in the sophisticated Matte Grey color, adding a touch of elegance to its appearance.
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FZ FI: Sporting a Matte Cyan shade, the FZ FI exudes a vibrant and youthful vibe.
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FZ-X: Featuring the Matte Titan color, the FZ-X combines rugged aesthetics with a modern touch.
Pricing Information:
Models |
Color Options |
Ex-Showroom (Delhi) |
R15 V4 |
Vivid Magenta Metallic & Racing Blue |
Rs. 1,87,000 |
R15 V4 |
Metallic Red |
Rs. 1,82,000 |
FZ-S FI Ver 4.0 Deluxe |
Racing Blue, Matte Black & Majesty Red |
Rs. 1,29,700 |
FZ-S FI Ver 3.0 |
Matte Grey |
Rs. 1,21,700 |
FZ FI |
Matte Cyan |
Rs. 1,16,500 |
FZ-X |
Matte Titan |
Rs. 1,37,200 |
Yamaha's commitment to infusing freshness into its line-up is evident with these captivating updates. The brand continues to cater to a diverse range of riders, providing options that not only deliver on performance but also make a bold statement with their aesthetic appeal. The revamped models promise to carve a distinctive space in the competitive Indian motorcycle market, appealing to enthusiasts seeking a perfect blend of style and substance. Yamaha's dynamic and diversified product portfolio further solidifies its position as a go-to choice for riders across different segments.